2022 marks the 20th anniversary of HUF, and in the two decades since Keith Hufnagel founded the brand it’s grown from a small shop on Sutter Street in San Fransisco’s Tenderloin district to a skateboarding syndicate that’s known and respected all over the world.
HUF was one of Nike SB’s earliest collaborative partners starting with a now-iconic tie-dye SB Dunk High in 2004 and then returning with an Air Trainer SB ‘Gold Digger’ in 2005.
The two then took a four-year break during the late aughts before reuniting for a duo of minimal canvas SB Blazer Mids. During the same time frame, HUF was cooking up classics with Nike Sportswear, including 2004’s Air Max 1, 2006’s Air Max 90, plus the legendary Air Max 1, Air Force 1 and Air Max 90 ‘Hufquake’
Now, the duo is back together to celebrate two decades of history with a special collection of SB Dunk Lows.
The HUF x Nike SB Dunk Low collection’s two primary colorways are inspired by the two cities that shaped Keith Hufnagel: New York City and San Fransisco. Keith was born and raised in NYC and learned how to skate in the city’s streets — but then moved to San Fransisco.
Both pairs are inspired by their respective city’s baseball teams, with the New York City pair drawing its mix of navy and white from the New York Yankees and the San Fransisco pair offering a mixture of white, black and grey plus a dash of orange to nod to the San Fransisco Giants.
The heels of the HUF x Nike SB Dunk Low are its most detailed — and most meaningful — area. Each shoe’s heel tabs read ‘Keith Forever’ embroidered in either a Yankees or a Giants-inspired font. This a flip on the brand’s ‘HUF Forever’ tagline, and, more importantly, the shoe’s most direct nod to the late Keith Hufnagel.
The HUF x Nike SB Dunk Low is packed with details, a storybook in footwear form. However, there just might be a bonus ‘chapter’ hidden under the quarter panels.
To unveil it you’ll need a sharp knife/razorblade.
Release info on our instagram